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Brand loyalty paradox and retention
Brand Management Brand Communication Brand Loyalty Brand Marketing Consumer Behavior

The Loyalty Paradox: Unraveling Customers’ Brand Loyalty and Retention

Attention economy vs intention economy
Economy Brand Communication Consumer Behavior Marketing Marketing Campaigns Purpose-driven Marketing

Attention Economy vs. Intention Economy: The Future of Brand Engagement

Offline-first Marketing Startegy a New Preference
Marketing Brand Marketing Business Consumer Behavior Strategy

Can Businesses Thrive Without Social Media? Embrace the Offline-First Marketing...

Mastering Persuasion in Business
Persuasion Business Strategy Consumer Behavior Customer Experience

Mastering Persuasion in Business: Unlock Customer Psychology to Close Deals...

Gen Z consumers Behavior and Preferences
Consumer Behavior Gen Z Consumer Marketing Purpose-driven Marketing

Gen Z Marketing Revolution: Embracing Brand Authenticity for Trust

New Rules of Competitive Advantage
Competitive Positioning Business Strategy Competitive Advantage Consumer Behavior Customer Experience

Mastering the New Rules of Competitive Advantage: Beyond Innovation

Subscription economy on loose brand affected
Business Model Choices Consumer Behavior Data Analytics Economy Subscription Economy

The Subscription Business Model is Fading: Confronting Customer Churn and...

Business of capturing attention attention economy
Consumer Behavior Brand Communication Brand Marketing Buying Behavior Disruptive Marketing Marketing Marketing Campaigns Purpose-driven Marketing Sales and Marketing Sales and Marketing

Mastering the Attention Economy: Unlocking Consumer Focus for Brand Success

User watching movie on TV using remote
Artificial Intelligence Consumer Behavior Data Analytics Decision-Making Ideas Marketing Personalization Strategy

Unlocking the Power of Personalization Marketing: Netflix & Amazon’s Data-Driven...

  • February 26, 2025
A dog holding shopping bag as if following customer
Business Consumer Behavior Data Analytics Retail Revenue Sales

Unveiling the Truth: Understanding Your Best and Worst Customers for...

  • February 19, 2025
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